ClickFunnels templates are one of the main reasons people choose the platform. Instead of building funnels from scratch, you can start with pre-built pages that are already structured to collect leads or make sales.
If you’re considering ClickFunnels, templates matter just as much as pricing because they determine how fast you can launch a funnel.
You can see what’s included with the current plans here:
Most people who use ClickFunnels don’t design funnels from zero. They start with a template and customise it. That is usually how funnels go live quickly.
What ClickFunnels Templates Actually Include
ClickFunnels templates are complete funnels, not just single pages.
Most templates include:
Landing page
Sales page
Order page
Upsell page
Thank you page
Instead of designing each page individually, the structure is already connected.
For example, a basic funnel might look like:
Landing Page → Offer Page → Checkout → Confirmation
This structure is already built when you load a template.
Types of Templates Available
ClickFunnels templates are organised by business use rather than design style.
Common template categories include:
Lead generation funnels
Course sales funnels
Coaching funnels
Product funnels
Webinar funnels
Membership funnels
Each category includes multiple funnel variations.
Some funnels are very simple while others include multiple upsells and follow-up pages.
This allows beginners to start simple and expand later.
How Templates Work Inside ClickFunnels
Templates are loaded directly into the funnel builder.
You choose a funnel type and ClickFunnels creates the full funnel automatically.
From there you can edit:
Headlines
Images
Sections
Buttons
Pricing blocks
Testimonials
Everything is edited visually.
No coding is required.
Most users simply replace the template text with their own content.
Real Funnel Example
A typical small business funnel might look like this:
Free Guide → Email Capture → Follow-up Emails → Offer
This is one of the most common funnel structures.
Templates make this type of funnel fast to build.
Instead of designing pages manually, the structure already exists.
Many funnels can be launched in a few hours.
Template Quality and Design
ClickFunnels templates focus on conversion rather than visual complexity.
Most templates include:
Headline sections
Benefits sections
Testimonials
Guarantee blocks
Call-to-action buttons
The layouts follow proven marketing structures.
This is different from normal website templates which focus more on design than conversion.
That difference is why funnel templates often perform better for selling.
Templates vs Building Funnels From Scratch
Building funnels manually takes time.
Templates remove most of the setup work.
Instead of designing layouts and connections between pages, the funnel already exists.
Most users modify templates instead of building funnels from zero.
That is usually the fastest way to get results.
Templates vs Other Funnel Builders
Some funnel builders provide page templates only.
ClickFunnels provides full funnel templates.
This means:
Pages are connected automatically
Funnels are structured correctly
Navigation is already set up
For a deeper comparison see:
Are Templates Included In The Price?
Templates are included with the ClickFunnels subscription.
There are no separate template fees.
However the total cost depends on which plan you choose.
Full pricing breakdown here:
ClickFunnels Pricing Explained
And the extra expenses explained here:
Understanding total cost is important before choosing a plan.
Who ClickFunnels Templates Are Best For
Templates work best for businesses that sell online.
Common examples include:
Coaches
Consultants
Course creators
Service businesses
Digital products
These businesses benefit most from structured funnels.
Templates allow these funnels to be built quickly.
Limitations of ClickFunnels Templates
Templates are not perfect.
Some users find that:
Designs look similar
Customisation takes time
Advanced layouts require editing
However most funnels only need small changes before launch.
Templates are usually meant to be modified rather than used unchanged.
How Long It Takes To Build A Funnel Using Templates
One advantage of ClickFunnels templates is speed. Many users can build a working funnel much faster than building a website.
A simple lead generation funnel can often be built in a few hours. This usually involves choosing a template, editing the text, adding images, and connecting an email follow-up sequence.
More advanced funnels with upsells and multiple pages take longer, but templates still reduce the setup time significantly.
Without templates, building the same funnel could take days instead of hours.
For businesses that need to launch quickly, templates remove most of the technical work involved.
Can Templates Be Fully Customised?
ClickFunnels templates are designed to be flexible.
Most parts of a template can be changed including:
Headlines
Images
Sections
Colors
Buttons
Pricing blocks
Entire sections can also be removed or duplicated.
This means templates can be adapted to different businesses even if the original design was created for a different industry.
Most users end up modifying templates rather than using them exactly as provided.
Why Templates Help Beginners Start Faster
Templates reduce the learning curve.
Instead of trying to figure out how a funnel should be structured, the layout is already planned.
This makes it easier for beginners to understand how funnels work.
Many users start with a basic template and improve their funnels over time.
This approach is usually easier than trying to design a funnel from scratch.
Templates allow beginners to launch faster and learn as they go.
What Most Users Change First
When people first load a template, they usually change a few things immediately.
The most common changes include:
Business name
Headlines
Images
Offer details
Pricing information
After these changes, the funnel is usually ready for testing.
More advanced edits can be made later if needed.
Templates allow users to start simple and improve their funnels over time.
ClickFunnels templates are designed around proven funnel structures used in online marketing. According to ClickFunnels official template examples, most funnels follow a simple lead or sales process.
Where Templates Fit Into The ClickFunnels System
Templates are only one part of how ClickFunnels works.
Funnels usually include:
Pages
Email follow-ups
Automation
Tracking
Templates provide the page structure, while the rest of the system handles lead management and follow-up.
This is one reason ClickFunnels is often compared with all-in-one platforms.
For a deeper comparison see:
Final Thoughts
ClickFunnels templates make it possible to build funnels quickly without technical knowledge.
Most users rely heavily on templates instead of building funnels manually.
Templates reduce setup time and make funnel building easier for beginners.
If you want to see the available templates you can start here:
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